- We believe food should be good — and good for you.
- We believe food is a sacred gift.
- We believe our health and well-being is best served with whole foods, minimally processed, free of chemicals and artificial preservatives.
- We believe quantity should not come at the expense of quality.
- We believe food, animals and the land should be managed using sustainable, humane practices that promote the long-term health of rural families and communities.
- We believe food should be produced as close to our tables as possible by people who love the soil and care for the land.
- We believe the people who produce our food should earn a just income.
*The green ribbon symbolizes a campaign to support family farms and rural economies.